Polo Star Nacho Figueras Claims Sport Poised for Mainstream Breakthrough Following World Cup Success
Polo legend Nacho Figueras believes that the centuries-old sport of polo is on the verge of a significant breakthrough, inspired by the recent success of the World Cup. Figueras made these remarks during the St. Regis British Open Polo Championship for the Cowdray Gold Cup held in the UK.
Figueras Highlights World Cup Impact
Figueras expressed optimism about polo’s potential to capture a wider audience, attributing this belief to the excitement and engagement generated by the World Cup. He noted that the buzz surrounding the tournament has created a unique opportunity for sports in America, particularly for polo, which he feels has all the necessary elements to thrive.
He remarked, “It’s been an incredible moment for sports in America,” also referencing the recent NBA championship win by the New York Knicks. Figueras emphasized that people are increasingly appreciating well-organized sports events, suggesting that polo could be the next big attraction.
Innovative Projects on the Horizon
In addition to his involvement in the sport, Figueras is working on a project aimed at bringing polo to urban environments. He described this initiative as a blend of “Formula 1 meets Sail GP meets Padal,” envisioning events that would resemble the high-energy atmosphere of Formula 1 racing. This concept includes a film crew to document the behind-the-scenes action, making the sport more accessible to fans.
He stated, “The idea is to do a Drive to Survive-type thing, because I think that giving people access to our kitchen and the kitchens of the athletes really helps you feel connected to the person on the horse.” He also highlighted polo’s appeal, noting its combination of athleticism, beautiful locations, and attractive participants.
A Star-Studded Event
Figueras was among the VIP guests at the Cowdray Gold Cup, enjoying the event from the St. Regis tent. As the official “St. Regis Connoisseur,” he had the opportunity to relax alongside celebrities such as Andrew Scott, Gwendoline Christie, and British designer Giles Deacon. Guests indulged in traditional St. Regis rituals, including champagne sabrage and the brand’s signature Bloody Mary, which has its origins at the King Cole Room in the St. Regis Hotel in New York.
Preview of the New St. Regis London
Attendees also received a sneak peek of the upcoming St. Regis London, set to open in Mayfair this fall. The new hotel will occupy the former Westbury Hotel site and will feature 193 guest rooms inspired by its luxury surroundings. The property will also introduce Le Perroquet, a French brasserie-style restaurant led by acclaimed Chef Daniel Rose.
Figueras remarked on the historical connection between St. Regis and polo, noting that the founding Astor family was a significant presence at polo matches in New York. He emphasized that the partnership between the hotel and the sport is a natural fit.
Championship Highlights
The Gaston Polo Team, led by Chilean patron Jean Paul Luksic, was crowned champions of the Cowdray Gold Cup after a thrilling 9-8 victory over the previously unbeaten Dubai Polo Team. While Figueras refrained from revealing his personal loyalties, he acknowledged that the event demonstrated polo’s readiness for expansion into the U.S. market.
In addition to his plans for a polo event series and documentary, Figueras expressed interest in developing a scripted television project. He cited the success of shows like Yellowstone and Succession, suggesting that polo could serve as a compelling backdrop for a new series.
Figueras expressed his admiration for Taylor Sheridan, the creator of Yellowstone, and indicated a desire to collaborate with him. He stated, “I would love to work with a guy like Taylor Sheridan, who is really one of the most incredible storytellers out there and who loves horses.”
Future Aspirations
When asked if he had reached out to Sheridan, Figueras admitted he had not yet made contact but hoped that this article might facilitate a connection. He concluded with a light-hearted appeal, saying, “Taylor, when you read this, please get in touch.”
As reported by www.hollywoodreporter.com.
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Published on 2026-07-27 05:57:00 • By FAME Delivered News Desk