Apple’s “It’s Glowtime” event on September 10, 2024, introduced several exciting updates across their product line. From the highly anticipated iPhone 16 to upgrades in the Apple Watch and AirPods, here’s a detailed breakdown of all the major announcements:
1. The iPhone 16 Adds Two New Buttons
The iPhone 16 and 16 Plus models received significant design and functionality upgrades, notably with the addition of two new buttons. Inheriting the iPhone 15 Pro’s Action Button, the iPhone 16 also introduces a DSLR-like capture button, which allows users to take photos and videos more intuitively. This button also adjusts camera settings, offering a more seamless experience. The stacked rear cameras now support spatial video recording for an enhanced visual experience, especially when paired with Apple Vision Pro.
The iPhone 16 is powered by the faster A18 processor, which is equipped to handle new AI features. The 6.1-inch iPhone 16 is priced at $799, while the 6.7-inch iPhone 16 Plus starts at $899. Both models are available in white, black, green, pink, and blue and will begin shipping on September 20th.
2. The iPhone 16 Pro Brings Bigger Displays and Improved Cameras
The iPhone 16 Pro and Pro Max models feature slightly larger displays compared to previous versions. The Pro model now has a 6.3-inch display, while the Pro Max boasts a 6.9-inch screen. Both models include the new capture button and come equipped with Apple’s upgraded A18 Pro chip.
The camera system has also received substantial enhancements, with both models now sharing a 5x telephoto camera featuring a “tetraprism” design. The devices come with upgraded 48-megapixel ultrawide sensors and a 48MP Fusion camera. Available in gold, black, white, and natural titanium finishes, the iPhone 16 Pro is priced at $999, and the Pro Max at $1,199. Preorders start Friday, with availability on September 20th.
3. Apple Introduces Visual Intelligence in the iPhone 16
One of the standout features of the iPhone 16 is Apple’s new Visual Intelligence. This AI-driven feature allows users to search for images in their photo libraries by describing them. It also offers a more intelligent way to interact with photos. For example, if you take a picture of a concert poster, the Visual Intelligence feature can instantly add the event to your calendar. This feature will launch in beta next month in English.
4. Apple Watch Series 10 Gets a Bigger Display and Thinner Profile
The new Apple Watch Series 10 features the thinnest profile of any Apple Watch to date, with a larger wide-angle OLED display that is 40 percent brighter when viewed from an angle. One of the most innovative features is its ability to detect sleep apnea through measurements of breathing disturbances while you sleep. It also includes a depth and water temperature sensor for swimming enthusiasts.
The Series 10 comes in polished aluminum (black), matte rose gold, and silver, with a polished titanium finish option that is 20 percent lighter than the previous Series 9. The watch starts at $399 and will be available on September 20th.
5. Apple Watch Ultra Introduces a New Satin Black Finish
Although the Apple Watch Ultra did not receive any major hardware updates, Apple did introduce a new satin black finish. Additionally, the Ultra now comes with a titanium Milanese Loop band, which is corrosion-resistant and designed specifically for scuba diving. This new sleek look caters to users who prefer a high-end aesthetic.
6. AirPods 4: Better Audio and ANC
Apple introduced the AirPods 4, which now come with the H4 chip, offering improved audio quality. The AirPods 4 sport an open-ear design that Apple claims are the “most comfortable AirPods” ever. The buds come with noise cancellation and transparency mode, adding versatility for different listening environments.
With the inclusion of a USB-C compatible charging case that includes a speaker, the new AirPods are easier to find using the Find My app. The AirPods 4 with noise cancellation will retail for $179, while the base model is priced at $129. Both will be available for purchase on September 20th.
7. AirPods Pro 2 Can Now Function as Hearing Aids
Apple is enhancing the functionality of the AirPods Pro 2 by turning them into over-the-counter hearing aids later this year. In addition to their existing features, the AirPods Pro 2 will include a hearing test and a feature that protects users’ hearing. These hearing-related updates will be rolled out to over 100 countries via a free software update this fall.
8. AirPods Max Now Comes with USB-C Charging
The AirPods Max is getting a small but significant update with the inclusion of USB-C charging. In addition to the charging port upgrade, Apple is introducing new color options for the over-ear headphones, giving customers more variety in their choice of design.
Apple’s 2024 “It’s Glowtime” event showcased the brand’s latest innovations across its product range. With the iPhone 16’s powerful new AI capabilities, enhanced wearables like the Watch Series 10, and the exciting upgrades to the AirPods lineup, Apple continues to push the boundaries of consumer technology.
