HMD (Human Mobile Devices) has introduced a Barbie-themed flip phone that blends pink nostalgia with a minimalist approach to mobile communication. This retro-inspired device, created in collaboration with Mattel, is designed to help users cut down on screen time and fully immerse themselves in the Barbie lifestyle.
The Barbie Flip Phone offers essential mobile functions like calling and texting but intentionally lacks internet access and social media apps. This design choice encourages users to disconnect from the digital world and enjoy a more focused, Barbie-centric experience. The phone even greets users with a cheerful “Hi Barbie” voice message when powered on, adding a playful touch to the experience.
The device is already available in the U.K. for £99 ($130.74), and U.S. customers can look forward to its release on October 1, 2024, for $129. The Barbie Flip Phone comes with a range of accessories, including:
- Two extra back covers
- Crystals, gem stickers, and other decorative accessories
- Pink battery
- Pink USB Type-C charger
- Beaded lanyard with attachable charms
- Cleaning cloth
- Setup guide
For those eager to embrace the Barbie aesthetic, pre-orders can be placed on HMD.com by September 23, with compatibility for AT&T, T-Mobile, and Verizon wireless networks. The Barbie Flip Phone is a nostalgic nod to simpler times, offering a chic, pink retreat from the constant connectivity of modern smartphones.